About the Client
Mega-Tech, an Edmonton-based company, is the leading supplier of public safety equipment. Their multi-faceted products include vehicle lighting, vehicle equipment, speed measurement, speed signs, video recording, computers and spike belts.
Challenge
To increase website traffic and brand awareness with search ads.
After a custom website was designed and developed for Mega-Tech by SOS Media Corp, Mega-Tech was looking to drive traffic and lead generation through online marketing. SOS Media Corp ran Google Adwords for Mega-Tech to bring users to their website looking for the unique products offered by the company.
-
7,000+
website visitors
-
360K+
impressions
-
INCREASE
in website inquiries for company lighting division
Results
During the duration of the campaign, SOS drove over 7,000 users to the Mega-Tech website and increased sales and inquiries to the business.
SOS leverage Search ads as a key part of their traffic and branding strategy. Detailed keyword research, A/B testing strategies, geo-targeting and ad extensions were all a part of the success of this campaign.
We used Google Search Ads as a method to drive traffic to their website so we could retarget their audience by both Google and Facebook advertising. SOS facilitated Mega-Tech’s full online marketing strategy from awareness to lead generation.
Overall, the campaign was a great success, as the Mega-Tech saw an increase in traffic and customer inquiries.